Honda's new campaign actually Phone Number Database off its Civic model in all its glory. Throughout the commercial, the company proudly shows the vehicle speeding through an open space, showing off every detail of its car's design. From the headlights to the rims and the bright blue color. But he also claims that his announcement is the Phone Number Database first of its kind in the way that it was recorded. And there is a great plot twist : it is a toy car. What does a campaign have to do during quarantine? Over the last few weeks, several brands, creatives and agencies have shown their great ability to create new ads despite Phone Number Database the quarantine.
The UN has shown that it can very effectively Phone Number Database use popular culture to motivate people to take care of themselves. Etsy , for its part, has shown that video recycling can be a powerful alternative, if you know how to edit. And Phone Number Database an Intouch B2D manager found that it doesn't take much for a great video. Related Notes Honda continues to suffer from Phone Number Database and calls more than a million vehicles for review A complaint on social networks from Honda and it was the best promotional space for the competition The marketing plan of Toyota and Honda to face the new decade As repetitive as it sounds, it's important for brands to understand that marketing is no longer governed by the same rules as before.
As long as the world is in quarantine, Phone Number Database companies will not be able to create the same type of campaign with which they had come to distinguish themselves. But neither can they be limited to the already tired and repetitive cliché of sending messages of support and encouragement to the public. If they want to distinguish themselves, they must think more creatively than ever before. At any other time, this Honda campaign would have Phone Number Database been viewed without much surprise. But now that there are so many limitations for brands, marketing teams need to test every idea they come up with.