Also be persuasive and take into account aspects of usability and information architecture. All this requires specific training that I have not seen in practically any digital marketing course. Guanxi digital – This is difficult if not impossible to offer in a digital phone number list course but what is clear is that a community manager will be more successful in his work the more personal/professional contacts he maintains with other webmasters or website community managers from Internet. One of the advantages of being a blogger is the number of opportunities it offers to meet people and be known in the field of your blog. Undoubtedly, training can be offered in terms of methods to make yourself known, ways of contributing to the community that engender respect and phone number list series of issues that we can include within what we usually call networking .
Basic knowledge of XHTML+CSS – It can be argued that the community manager should go so far down in his work as to know the ins and outs of the source code. In today's job market, where the all-rounder with enormous ability to adapt to new positions and phone number list reigns, I think that basic knowledge of web design certainly won't hurt. For me, of course, they have phone number list been fundamental and have allowed me to access knowledge related to: Web positioning – Search engines are still a very important source of traffic for most websites today. It remains to be seen if Facebook and other social networks will eat the toast but for now that is the Internet with which we live. A nose for virality – I don't know whether to call it digital creativity, link baiting or viral marketing or what, but of phone number list the community manager must have a nose for their messages to be referenced on the network and spread through email or Facebook.
In another time, this would have been the ability of public relations to make their corporate information perceived by the media as newsworthy. In the Internet age, we speak vulgarly of viral messages, which attract people and make them collaborate in spreading them. Listening skills – Know the tools, know the meaning of the numbers, manage the RSS subscription, phone number list your email box effectively. The community manager has to know what is being said about his topic, about his brand and about his community in the network to be able to respond skillfully. Web Analytics – Everything on the web can be measured. We know how many visits our phone number list receives, how much time is spent analyzing it, where it comes from, what words search engines identify us with, and much more.